Lucrum Group Capital LLC – Privacy Policy
Last Updated: June 28, 2026
Lucrum Group Capital LLC (“Lucrum Group Capital,” “Company,” “we,” “our,” or “us”) provides business-to-business communication, sales automation, CRM systems, revenue operations, appointment scheduling, consulting, and related support services.
This Privacy Policy explains how we collect, use, store, disclose, and protect information related to website visitors, businesses, business contacts, authorized representatives, prospects, clients, and users who interact with our website, services, forms, communications, and SMS/MMS messaging program.
Our services and messaging programs are intended for business contacts and authorized representatives. We do not purchase, sell, rent, or use consumer marketing lists.
1. Scope of This Policy
This Privacy Policy applies to information collected through:
Our website
Public contact forms
Business inquiries
Phone, SMS/MMS, email, web forms, and other communications
Appointment scheduling and consultation requests
CRM, sales, automation, and revenue operations services
Business relationships with prospects, clients, and service providers
This Privacy Policy does not apply to third-party websites, platforms, or services that we do not own or control.
2. Information We Collect
We collect information reasonably necessary to operate our business, communicate with business contacts, provide our services, support our clients, and maintain compliance.
2.1 Business Contact Information
We may collect or receive:
First and last name
Business name
Job title or role
Business email address
Business phone number
Mobile phone number
Business mailing address
Website URL
Company information
Inquiry details
Appointment or consultation details
2.2 Form Submission Information
When you submit a form on our website, we may collect:
First name
Last name
Email address
Phone number
Message or inquiry details
SMS/MMS consent selections
Submission date and time
Form page URL
IP address, browser, device, or technical information where available
2.3 SMS/MMS Messaging Information
If you opt in to receive SMS/MMS messages, we may collect and store:
Mobile phone number
SMS/MMS opt-in status
Type of SMS/MMS consent selected
Date and time of consent
Source of consent, such as our contact form
The consent language shown at the time of opt-in
Message content, replies, delivery status, and opt-out status
HELP, STOP, START, or other keyword interactions
2.4 Communication and Interaction Data
When communicating with you or your business, we may collect:
Call logs and call metadata
Email records
SMS/MMS message content and replies
Voicemail records where applicable
Meeting notes
Appointment details
Support requests
Internal notes related to business conversations
2.5 Website and Technical Data
When you visit our website, we may automatically collect:
IP address
Browser type
Device information
Pages viewed
Time spent on pages
Referring URLs
General location information derived from IP address
Form interaction and submission data
We may use cookies or similar technologies for website functionality, analytics, security, and performance. We do not use cookies for consumer behavioral advertising.
3. How We Collect Information
We may collect information when you:
Visit our website
Submit a contact form
Request information about our services
Schedule an appointment, demo, or consultation
Opt in to receive SMS/MMS messages
Reply to SMS/MMS messages
Communicate with us by phone, email, SMS/MMS, or web form
Engage with our services as a client, prospect, business contact, or authorized representative
We may also receive information from service providers, business tools, CRM systems, scheduling platforms, communication platforms, or publicly available business sources, where permitted by law.
4. How We Use Information
We use information to:
Respond to inquiries
Provide information about our services
Schedule meetings, demos, or consultations
Send appointment confirmations and reminders
Provide consultation follow-up
Deliver contracted services and support
Operate CRM, automation, communication, and revenue operations systems
Send service-related notifications
Send SMS/MMS messages to users who actively opt in
Send marketing or promotional SMS/MMS messages only to users who separately opt in to marketing messages
Improve our website, systems, services, and communications
Maintain legal, regulatory, carrier, and platform compliance
Detect, prevent, or address fraud, misuse, technical issues, or compliance risks
Enforce our Terms of Service and other agreements
We do not sell personal information, rent contact lists, or share mobile information for third-party marketing or promotional purposes.
5. SMS, MMS, Calls, and Email Communications
5.1 Nature of Messaging
Lucrum Group Capital LLC may communicate with business contacts by phone, SMS/MMS, email, and web forms for business-related purposes, including service inquiries, appointment scheduling, appointment confirmations, appointment reminders, consultation follow-up, support messages, account or service notifications, event updates, webinar invitations, special offers, service updates, and promotional messages.
Transactional or service-related SMS/MMS messages are sent only to individuals who provide their mobile number and actively opt in to receive those messages through our public contact form.
Marketing or promotional SMS/MMS messages are sent only to individuals who separately opt in to receive marketing or promotional text messages from Lucrum Group Capital LLC.
5.2 SMS/MMS Consent and Opt-Out
Users may opt in to SMS/MMS messages through our public contact form at:
https://www.lucrumgroupcapital.com/contact
Our website contact form includes separate SMS/MMS consent checkboxes for transactional messages and marketing messages. These checkboxes are unchecked by default and are not required to submit the form.
If a user selects the transactional SMS/MMS checkbox, the user may receive messages related to the user’s inquiry, consultation, appointment, account, or requested services. These messages may include appointment confirmations, appointment reminders, consultation follow-up, support messages, and service notifications.
If a user separately selects the marketing SMS/MMS checkbox, the user may receive recurring marketing and promotional messages from Lucrum Group Capital LLC, including event updates, webinar invitations, special offers, service updates, and promotional messages.
Message frequency varies, up to 5 messages per month. Message and data rates may apply. Users may reply STOP to unsubscribe at any time or HELP for help.
Consent to receive SMS/MMS messages is not a condition of purchase or use of our services.
After a user replies STOP, we may send one confirmation message to confirm that the user has been unsubscribed. After that, the user will no longer receive SMS/MMS messages from us unless the user opts in again.
5.3 Mobile Information and SMS/MMS Consent Data
We do not sell, rent, share, or disclose mobile phone numbers, SMS/MMS opt-in data, or messaging consent information to third parties or affiliates for their own marketing or promotional purposes.
We may disclose mobile information to service providers that help us operate and support our messaging program, such as SMS/MMS platforms, telecommunications providers, carriers, hosting providers, CRM systems, customer support providers, analytics providers, compliance vendors, and other operational service providers.
These service providers may use mobile information only as necessary to provide services to us and are not permitted to use it for their own marketing or promotional purposes.
Mobile carriers are not liable for delayed or undelivered messages.
6. Data Sharing and Third Parties
We do not sell, rent, or share information for third-party marketing or promotional purposes.
We may share information only as necessary with service providers that help us operate our website, business systems, communications, and services. These may include:
CRM systems
SMS/MMS platforms
Telecommunications providers and carriers
Hosting providers
Analytics providers
Customer support providers
Payment processors
Compliance vendors
Security providers
Professional advisors
Other operational service providers
These service providers may use information only as necessary to provide services to us and are not permitted to use it for their own marketing or promotional purposes.
We may also disclose information when required by law, court order, subpoena, legal process, regulatory request, carrier compliance review, or to protect our rights, users, systems, services, or business operations.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. SMS/MMS opt-in data and messaging consent information will not be shared with third parties or affiliates for their own marketing or promotional purposes.
7. Data Retention
We retain information only for as long as reasonably necessary to:
Maintain business relationships
Provide services
Respond to inquiries
Operate our systems
Maintain consent and opt-out records
Meet legal, accounting, tax, regulatory, carrier, or compliance obligations
Resolve disputes
Enforce agreements
When information is no longer required, we may delete, anonymize, or securely retain it as permitted by law and our operational needs.
8. Data Security
We implement commercially reasonable administrative, technical, and physical safeguards designed to protect information from unauthorized access, use, loss, misuse, alteration, or disclosure.
These safeguards may include access controls, secure systems, monitoring, vendor management, and internal procedures.
However, no website, system, database, network, or transmission method is completely secure. We cannot guarantee absolute security.
9. Your Rights and Choices
Depending on your location and applicable law, you may have the right to:
Request access to information we maintain about you or your business contact record
Request correction of inaccurate information
Request deletion of certain information, subject to legal and operational requirements
Opt out of SMS/MMS communications
Opt out of marketing communications
Request information about how your data is used
To make a request, contact us at:
support@lucrumgroupcapital.com
9.1 SMS/MMS Opt-Out
You may opt out of SMS/MMS messages at any time by replying STOP to any SMS/MMS message from us.
You may request help by replying HELP or contacting:
support@lucrumgroupcapital.com
9.2 Email Opt-Out
You may opt out of marketing emails by using the unsubscribe link in the email where available or by contacting us at:
support@lucrumgroupcapital.com
Even if you opt out of marketing communications, we may still send service-related or legally required communications where permitted.
10. Children’s Privacy
Our website and services are intended for businesses and authorized business representatives. We do not knowingly collect information from children under 13 years old. If we become aware that we have collected information from a child under 13, we will take reasonable steps to delete it.
11. Third-Party Websites and Services
Our website, communications, or services may contain links to third-party websites, platforms, tools, or services. We are not responsible for the privacy practices, content, security, or policies of third parties.
Your use of third-party services may be governed by those third parties’ own terms and privacy policies.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date. Continued use of our website, services, or communications after updates are posted means you acknowledge the updated Privacy Policy.
13. Contact Information
Lucrum Group Capital LLC
336 W. FIRST STREET SUITE 113
Flint, MI 48502
Website: https://www.lucrumgroupcapital.com
Email: support@lucrumgroupcapital.com
Phone: (480) 447-6460
